Discovering Cupholders is the Key to Create Features

Features

You probably know someone who has recently purchased a new car.   It’s all about the touch screen features, navigation, blue tooth, wi-fi connections, adjustable cup holders and maybe the average miles per gallon. No one has to tell you it has a motor, four wheels, or even a transmission.  Its a car, maybe an […]

The First Impression

Leasing apartments involves a series of “first impressions.” What does the prospect think: -on their first drive through of the property. -meeting with the leasing team. -touring a furnished or unfurnished model. -lastly, their first visit to their new apartment home. Anyone with much property management experience will tell you; the memory of a bad […]

The “A” Game, Performing At Your Best

A game

You’re ready to start your day. Fitness is complete. Heathy breakfast-check! Now you’re headed to work, will the next eight, nine or even ten hours be achieving results or waiting for the clock to hit 5 or 6 pm? What do you plan to accomplish? Will you tour a household through a potential new home? […]