The Value of Resident Appreciation in a Social Distance Environment

social distance

In the midst of social distance policies and reduced social interaction, the importance of resident appreciation has never been more important. The quick moments of kindness and recognition have more impact than ever before.  We have residents that have self-quarantined.  As a result, some people are going days with little or no social contact. Yes, we […]

The Importance of Time Management for the Maintenance Team

time management

Whenever some one mentions the importance of time management, the first thought  centers on improvements to the administrative operations at an apartment community. Time Management offers huge opportunities to improve maintenance operations as well. It seems the frustration of not enough time plagues the maintenance team, as often as the leasing staff. It was a […]

Adding Employee Experience to Your Features

Possibly the most valuable asset in property management is employee experience. Properties with tenured, long time employees benefit from: development of annual systems. they have noticed, realized and anticipate occupancy trends. they create and build relationships with residents, which improves resident communication, rent collection and resident retention. Preventive maintenance is incorporated into the monthly schedule […]

Making the Most of Facebook Marketplace Advertising

facebook marketplace advertising

Facebook Marketplace Advertising has become the “Go To” for apartment marketing. There are a number of advantages . For our prospects we are advertising a specific apartment home to them.  They can respond at any hour, requesting more information and details. We can update our postings and post new content in minutes, changing photos or […]

My Recommendation For Your New Home

The Personalized Approach to Leasing

We are decision influencers when we offer a recommendation for a new home for our prospects. We add a level of personalization to our apartment tours, when we include the prospects “must haves” with a response of, “Based on what you’re interested in,  I would recommend …” You’ve added a touch of individualized service. Personal […]

Put An Apartment Virtual Tour In The Leasing Toolkit

Download Your Apartment Virtual Tour Checklist

leasing tool kit

  Having an apartment virtual tour has never been more important. When the Covid 19 restrictions were announced in March 2020; many apartment managers scrambled, thinking how they would lease apartment homes with limited access to provide apartment tours in the future. Take a few minutes to look at the contents of your leasing tool […]

Adding Up the Impact of Rent Concessions

rent concessions

Rent concession dollars add up. When we’re faced with a problem at our apartment community, rent concessions are often part of the solution. Problem Solving with Rent Concessions A concession generally solves one of two problems.  One, we use dollars off to attract attention and remedy an occupancy dilemma.  Second, we extend a financial apology […]

Winning with a Team Meeting Agenda

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I’m often reminded of the Chicken Soup for the Soul story, where a member of the janitorial staff at NASA was asked about their job.  The response, “I help put people into space, and we’ve put a man on the moon.” See how the goal and successes of the TEAM was the immediate response. In […]