Building a Community of Passionate Leaders in Property Management

Implementing the Marketing Plan; Adding Action to the Product, Price, People, Promotion Analysis

By on July 21, 2016 in Goal Setting with 2 Comments
Implementing the Marketing Plan; Adding Action to the Product, Price, People, Promotion Analysis

Monthly, quarterly, weekly, or at least annually organizations expect updates of Property Marketing Plans.  Dutifully, plans are submitted to the appropriate source for review.  Task complete…Thirty, sixty’ ninety days later, update plan.  Task complete, check the item off the TO DO list. How is the plan integrated in to the property operations?  Without specific action […]

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“Call If You Have Any Questions,” Not A Foundation For Employee Development

By on July 11, 2016 in Goal Setting, Training with 4 Comments
“Call If You Have Any Questions,” Not A Foundation For Employee Development

This short phrase, seven little words could be the first step to failure for a newly hired or recently promoted individual. As the supervisor, the team leader, it appears that we can be available; “just call,” “call anytime, day or night,” “I always have my phone with me.” Time goes by, critical deadlines are missed […]

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The Gangs All Here, Team Meeting, Team Building

The Gangs All Here, Team Meeting, Team Building

Do you have a team meeting to start your week? Share the leasing goals for the week. Report results from the prior week. Ask for input on supplies to be ordered. Including your team in these discussions creates the opportunity for ownership in your property and its operations. All too often, the team meeting is […]

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A Mid Year Report Card, Is Your Property Achieving Its Goals?

A Mid Year Report Card, Is Your Property Achieving Its Goals?

Is your property ready for a mid-year report card?  With the end of June, just ahead, take this opportunity to review your property’s achievement or progress toward its goals. is occupancy meeting or improved over the projected results? how do the year to date expenses compare to the budget?  How do they compare to the […]

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Oh, The Places You’ll Go! The Opportunities in Property Management

Oh, The Places You’ll Go! The Opportunities in Property Management

This title from a Dr. Seuss favorite, is the best description for a response to an inquiry about opportunities for challenges and advancement in Property Management.  A career in property management is different than many occupations. Success is measured by results. Special emphasis needs to be offered to individuals newly hired into the industry.  Unlike […]

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Talk Up Training

By on June 7, 2016 in Training with 0 Comments
Talk Up Training

How do you present a training opportunity to your staff? “You’re required to take this class, and it needs to be done today?”                          Or “We’re excited that you have the potential to be an important member of our team.  This instructional course will […]

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Leasing With Confidence, Every Prospect Is A Future Resident

By on June 1, 2016 in Leasing with 1 Comment
Leasing With Confidence, Every Prospect Is A Future Resident

The most important function in property management is leasing. With no rentals, no residents; no rental income; no revenue; expenses can’t be paid, property failure results in foreclosure. Leasing is the life blood of our industry. Unfortunately, leasing positions at a property are viewed as the entry level and experience the highest volume of turnover. […]

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Scheduling Craigs List

By on May 25, 2016 in Goal Setting, Leasing, Marketing with 2 Comments
Scheduling Craigs List

Craigs List continues to provide a strong source of prospective residents for apartment homes in many markets. The amount of quality traffic is directly related to the quality and quantity of Craigs List ads posted each day by the leasing team. Users of Craigs Lists or other Internet Service Providers will focus on the most […]

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Managing the Mystery of the Maintenance Budget

Managing the Mystery of the Maintenance Budget

“We Need Supplies.” Maintenance Supply is often the expense account where there always seems to be more month than dollars in the budget. Given this is an area of operations that is reactive to the volume and variety of the requests of the residents; is it possible to effectively plan and budget for maintenance spending? […]

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